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Introducing video units





AdSense isn't just for ads anymore; it's also a place to get video content for your site -- and earn extra revenue at the same time.

We're excited about the launch of video units -- a new way to enrich your site with quality, relevant video content in an embedded, customizable player. Simply embed a snippet of code and have relevant YouTube partner content streamed to your site. You can choose categories of video to target to your site, select content from individual YouTube partners, or have video automatically targeted to your site content. Companion and text overlay ads are relevant and non-intrusive. To further blend the YouTube player into your site, you can also customize the color scheme and layout as well as choose from three different player sizes.

If you're looking to build "stickiness" with your visitors, show quality YouTube partner video on your site, and earn extra revenue along the way, and want to know more, then review our common questions about video units. You can also check out the video below to see how it works.

Watch the latest videos on YouTube.com

If you're ready to get started now, sign in to your AdSense account and head for the AdSense Setup tab. Click the video units link and you'll be on your way to setting up your first video unit.

See you later! We've got some videos to watch.

Update: Video units will be live in AdSense accounts later today (10/9). Currently this feature is open only to publishers located in the United States with English-language websites.

Posted by Ryan Hayward - AdSense Product Marketing





Introducing Google Gadget Ads


Today we launched Google Gadget Ads, customized "mini-sites" that run as ads on AdSense publisher websites. These ads are interactive, engaging, and will appeal to your users, simultaneously providing value to advertisers while getting visitors to stick around your site. The end result is that advertisers get more engaged users, users have a richer ad experience, and publishers opted in to image ads may see increased competition for their ad space.

What does a gadget ad look like? We're glad you asked. Below is a gadget ad that we've built to advertise our AdSense program.



Gadget ads can take a number of shapes, sizes, and formats. If you're interested in seeing other cool gadget ads, you can check out our Google Gadget Ad Center. Also, please rest assured that gadget ads must adhere to our editorial policies, so there won't be any distracting "punch the monkey" ads.

Ready to start displaying gadget ads on your website? While there's no guarantee that they'll appear on your site, you can increase the chances that they'll be shown by making sure you're opted in to image ads and using one of the image ad formats. Please note that the most popular sizes for gadget ads are the rectangle, leaderboard, and skyscraper formats.

Also, keep in mind that there are a few things advertisers look for when targeting their ads to specific sites.

Got questions about gadget ads? We've got answers -- check out our Help Center.

Posted by Magnus Yang - AdSense Product Marketing




Here comes mobile


We've just launched AdSense for mobile, which can help you expand your online content to new platforms. If you have a website optimized for mobile browsers, or are interested in creating one, you can start monetizing your mobile site by accessing a growing number of our mobile advertisers.

When you add the new AdSense for mobile code to your site, we'll display relevant ads using the same targeting technology that you are familiar with for existing AdSense products.

To get started:
1) Sign in to your account.
2) Select the AdSense Setup tab and click on AdSense for mobile.
3) Follow the instructions to customize your ad unit for AdSense for mobile.



For the time being, publishers are welcome to add one ad unit to any mobile website that complies with our program policies. For more information, including technical requirements, visit the AdSense Help Center.

UPDATED image and Help Center link

Posted by Alex Kenin - Product Marketing Manager